Free Google Ads Audit — Find Where Your Budget Leaks
Most Google Ads accounts in India quietly waste 20–40% of their budget on irrelevant clicks, broad-match leakage and conversions nobody is tracking. A Google Ads audit finds exactly where the money goes — and what to fix first. Get a free, no-obligation account audit from Nishant Verma, with a prioritised report you can act on whether you hire him or not.
An audit is not a sales pitch dressed up as a PDF. It is an honest read of your account — where money leaks, what is untracked, and the 3–5 fixes that will move your cost-per-lead the most.
What a real Google Ads audit checks
Plenty of "free audits" just run an automated tool and paste a score. A real audit reads the account the way a CFO reads a P&L — following the money. Here is the actual checklist Nishant works through:
Wasted-spend estimator
Indicative only. A real audit gives you the exact number for your account.
Signs your account needs an audit
If two or more of these sound familiar, an audit will almost certainly pay for itself:
Cost-per-lead is climbing
Spending more for the same or fewer leads month on month.
You can't see conversions
Not sure which campaigns actually produce leads or sales.
Agency changed, results didn't
Reports look busy but the P&L hasn't moved.
Lots of clicks, few leads
Traffic is fine but the funnel leaks before conversion.
Never had a proper review
The account has been running on autopilot for months.
ROAS looks good, profit doesn't
Platform ROAS is flattering but real margin is thin.
What you get in the audit
No 40-page filler PDF. A tight, prioritised report you can actually act on:
If you want implementation afterwards, that is a separate paid engagement — but the audit and findings are genuinely free. GST applies to any paid work.
How the audit works
Grant read-only access
Share view-only access to your Google Ads (and ideally GA4). No passwords, nothing changed in your account.
Nishant reviews the money trail
Search terms, negatives, structure, bidding, tracking and landing pages — following where every rupee goes.
You get the report
Wasted spend, quick wins and a ranked fix list — within 2–4 working days.
Free findings call
We walk through it. You decide what to do next — fix it yourself or have Nishant handle it.
Get your free Google Ads audit
Frequently asked questions
A Google Ads audit is a structured review of your account — structure, keywords, search terms, negatives, bidding, budgets, ad copy, landing pages, conversion tracking and wasted spend — ending in a prioritised list of fixes to improve your ROI.
Yes. The initial audit and findings call are free, no obligation. You get a clear report of what's wasting money and what to fix. You only pay if you want Nishant to implement the fixes or manage the account — and GST applies to any paid work.
A standard account audit is delivered within 2 to 4 working days, depending on account size and spend.
Read-only access to your Google Ads account (and ideally GA4). No passwords are shared and nothing in your account is changed during the audit.
In most unmanaged or lightly managed Indian accounts, 20–40% of spend leaks on irrelevant search terms, broad-match, weak negative lists and untracked conversions. A good audit recovers a large share of that.